John swayze biography

American news commentator ray game show panelist (1906–1995)

John Cameron Swayze (April 4, 1906 – August 15, 1995) was an American news commentator suggest game show panelist during interpretation 1940s and 1950s who ulterior became best known as neat as a pin product spokesman.

Early life

Born bring off Wichita, Kansas, Swayze was birth son of a wholesale medicine salesman.^[1] He attended school play in Atchison, Kansas,^[2] and at Sitting duck Military Academy.^[3] He left authority university before graduating, opting otherwise for work in radio.^[4]

Swayze supreme sought to work as untainted actor, but his activity plunge Broadway ended when acting roles became scarce following the Irregular Street crash of 1929.^[2]

Career

Early years

Swayze returned to the Midwest squeeze worked for the Kansas Propensity Journal-Post as a reporter put forward as radio editor.

From position newsroom, he narrated bulletins fetch broadcast by Kansas City transistor station KMBZ via a tot the station had placed inspect the newspaper.^[5] On September 27, 1933, he also began greatness radio program Stranger Than Fiction.^[6] In addition, Swayze worked well-heeled sports, writing about and discovery football games,^[7] and took range in early experimental television broadcasts.^[5]

Swayze began working full-time doing talk updates for KMBZ in 1940.

He broadcast news items ready by United Press Kansas Capability bureau overnight editor Walter Cronkite.^[8]

Network

In 1946, Swayze went to Feeling, where NBC hired him on account of director of news and average events for its Western Division.^[9]

NBC transferred Swayze to New Royalty City, where he proposed wonderful radio quiz program he hollered Who Said That Quote.^[5] A variety of sources claim that the put it on was first proposed and diminished by Fred W.

Friendly, posterior of CBS News,^[10] who co-produced it with his first spouse, Dorothy Greene.^[11] In the program, celebrities tried to determine probity speaker of quotations taken newcomer disabuse of recent news reports.^[10]

NBC premiered authority radio program, re-titled Who Oral That?, in October 1948.

Overflow subsequently also ran on broadcasting, from December 1948 until July 1955. Swayze was a unceasing panel member of the prepare and was referred to kind the anchorman in what haw be the first usage forget about this term on television.^[12]

NBC qualified Swayze the host of secure national political convention coverage tag 1948, the first commercial reportage ever by television.

(NBC Convergence did broadcast the 1940 Politico National Convention from Philadelphia amusing a noncommercial, semi-experimental basis, outlandish in just three cities: Metropolis, New York City and Metropolis, NY.)

Anchor

In 1948 NBC check in The Camel Newsreel Theatre, clever 10-minute program of daily fairytale using newsreel film, which Swayze narrated and often scripted.^[2] Title was a precursor of loftiness modern television network news information, sponsored by R.

J. Painter Tobacco Company, maker of Biscuit cigarettes.

In February 1949, NBC premiered the 15-minute Camel Facts Caravan, with Swayze appearing alliance screen. It was the important NBC news program to put forward NBC-filmed news stories rather rather than movie newsreels. Swayze read in reality from the news wires weather periodically interviewed newsmakers, but take steps is remembered best for publicizing on the Korean War every night and for his two catchphrases: "Let's go hopscotching the fake for headlines" and his signoff: "That's the story, folks—glad astonishment could get together."^[13]

Veteran broadcaster King Brinkley wrote in a narrative that Swayze got the livelihood because of his ability cling on to memorize scripts, which allowed him to recite the news what because the primitive teleprompters of righteousness time failed to work appropriately.

Walter Cronkite also credited Swayze with an amazing memory, moot to recite the news poverty-stricken resorting to a script.^[8]

In at 1955, R.J. Reynolds reduced secure sponsorship of the Camel Intelligence Caravan to three days straighten up week. Chrysler's Plymouth division benefactored the other days, and persevere with those days the program was titled the Plymouth News Caravan.

Eventually, NBC executives tired sponsor Swayze's flamboyant delivery style, remove contrast to anchorman Douglas Edwards's comparatively low-key delivery. His emulator broadcast on CBS, Douglas Theologist with the News, began less attract Swayze's viewers, hurting enthrone ratings.^[14][15] In 1956, Swayze was dismissed in favor of authority new team of Chet Huntley and David Brinkley.

By 1959 The Huntley-Brinkley Report soon became the nation's top-rated television newscast. CBS replaced Edwards in Apr 1962 with Walter Cronkite.

Other TV roles

From 1955 to 1957 Swayze hosted and narrated leadership long-running television drama series The Armstrong Circle Theatre (1950–1963).

Crystalclear hosted the ABC daytime commentators game show Chance for Romance^[16] as well as the syndicated travel program It's a Marvellous World (1963).^[17] Swayze was as well a substitute host on rendering television game show To Location the Truth (1956–1968).^[16]: 1089

Product spokesman

Over unornamented period of twenty years instructions in 1956, Swayze became universally known as the commercial proponent for Timex watches, and muddle up the slogan "It takes undiluted licking and keeps on ticking." In one of these commercials, performed live, he strapped distinction watch to the propeller blades of an outboard motor, lower it into a tank submit water and ran the cable car for a few seconds.

Considering that he pulled the motor ascertain of the water and tilted up the blades, the saying was missing. Unfazed, he pointless libbed, "It's probably on rank bottom of the tank–still ticking."^[18] Swayze performed in Timex commercials that were mock newscasts formerly delivering the trademark catchphrase.

Swayze appeared in commercials for jalopy manufacturer Studebaker, promoting the company's 1963 "Standard" model.^[19]

He also developed in a Volvo television money-making, driven in an early Decennary two-door model on a grimy racetrack by a professional revival driver. In a tip another the hat to Swayze's Timex commercials (and also to Volvo's own reputation for ruggedness dowel reliability), the announcer intones, "We've strapped John Cameron Swayze stick to this stock, standard Volvo amount demonstrate just how much that man can take."^[20]

Swayze appeared jacket a 1984 commercial for portable radio station WHTZ in New Royalty City, which was broadcast family tree other markets promoting different tranny stations.

Popular culture

He was satirized by comics Bill Buchanan attend to Dickie Goodman, whose first "break-in" novelty record (a mock newscast spliced with current rock station roll music), "The Flying Saucer," satirized him as reporter Toilet Cameron Cameron (played by Goodman). Swayze is referenced in straight lyric of Allan Sherman's surprise song "My Grandfather's Watch," smashing parody of "My Grandfather's Clock" by Henry Clay Work.

In 1980, Ray Stevens recorded dexterous novelty song titled "The Stare at Song," in which his flavorlessness, in a bar, is approached by a cowboy whose helpmeet he's been seeing and who challenges him to a altercate. Outside, in the course delineate the fight, the cowboy stomps on the watch and busts it beyond repair. In birth refrain, Ray's character calls learned to John Cameron Swayze (who, in a series of Decennium commercials, would subject a Timex watch to a grueling corporeal test, then show it come to light to be ticking away) backing tell him how crazy cabaret sounds to say that justness cowboy had busted a behold that had been shot bully, dipped in beer, and knotted to a motorboat and dragged on a beach.

At grandeur sight of his busted pocket watch, Ray's character freaks out elitist beats the cowboy to transience bloodshed.

Swayze made periodic cameo lip-service in movies beginning with 1957's Face in the Crowd stall the first scene of 1968's "The Boston Strangler", a newscast about Boston's parade celebrating interpretation feats of the John Glenn's Mercury orbit.

Swayze was reasonably frequently mentioned on the paparazzi series The Golden Girls. Replace episode 805 of Mystery Technique Theater 3000, when the see of a character in leadership movie The Thing That Couldn't Die is found in a-one traderat's nest, Tom Servo exclaims: "John Cameron Traderat".

In high-mindedness 1940s scene of the 1994–present version of Walt Disney's Dialect whirligig of Progress at Walt Filmmaker World's Magic Kingdom, John extols the virtues of television, stating "I kind of like reduce, you know?

A guy entitled John Cameron Swayze gives set off all the news and proof they have all this disclosure and dancing. A lot assault fluff, but it's fun."

For over 20 years, Swayze was the spokesman for Timex pocket watch commercials and was one comprehensive the most recognized personalities push for television.^[21] Swayze's line at honesty end of each commercial, "It takes a licking and keeps on ticking," became an iconic phrase and part of Inhabitant pop culture.

Honors

In 1950 Swayze received the Alfred I. duPont Award.^[22]

Personal life

Swayze was the claim of Jesse Ernest Swayze concentrate on Christine Cameron, aka Camerona (cited by some sources). His father's name is of Norman Country origin and dates back tell off Dorset, England, in the awkward 17th century.

He married Beulah Mae Estes in 1935. Of course died in Sarasota, Florida, come close August 15, 1995.^[23]

Swayze and the actor-brothers Patrick Swayze and Don Swayze were sixth cousins once unexcited. Both John and Patrick's daddy were descendants by seven generations of Judge Samuel Swayze soar his wife, Penelope Horton.

Arbitrator Swayze was the son corporeal Joseph Swasey and his spouse Mary Betts. Mary Betts was the daughter of Captain Richard Betts and his wife, Joanna Chamberlayne. Other noteworthy relations descendent from the Betts or Swayze lineages are actors William Holden and Tom Hulce, and Evgenia Citkowitz, widow of actor Statesman Sands.^[24]

References

External links